SM Woman launches its new Summer collection – a
cruise classic resort wear designed for the everyday modern woman. Of optic whites, tropical blues and subtle
florals; crushed poplins, sporty synthetics and sheer tulles — the collection
boasts a welcoming range of pieces that always cater to every age, shape and
lifestyle.
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| SM Woman Launches its Summer 2017 Collection |
Key Summer Trends
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| Botanicals – this printed lineup separates tailored in sharp shapes: with only grommets, knotting and tiles for detail |
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| Nautical – this set gives our classic one-piece/ two-piece swimwear a twist with the sailor stripe and lace-up detail |
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| The Romantic collection is easy neutrals in flounced black and white bikinis; made poolside chic in sheer embroidered cover-ups cut close to the body |
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| Poplin Collection - does well with an exaggerated touch, a constant interplay between pleats and drapers |
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| All-white is reinvented in resort-ready fabrications but still done up in effortless silhouettes and off-shoulder sheathes |
A Celebration of All Women: SM Offers 10% Discount
SM Woman’s launch of the Spring/Summer 2017 collection also
kicks-off the beginning of Women’s Month in all SM Stores nationwide; that
means a special promotion of 10% off on all regular-priced items exclusive to women
for all Wednesdays of March.
For style updates, follow @smwoman and @gtwbysm.
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| Hello, it's me @ SM Woman event last March 1, 2017! #FashionForEveryWoman |
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| With these beautiful ladies! 💖 |
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